HAPPY NEW YEAR 2023!

A Personal Message from Theresa Wray

Dear All,

I hope that 2022 treated you well and that you survived the busy mix of end-of-year activities. It can be a bit much!

After the hustle and bustle of the holidays I always enjoy my first quiet moments back in the office. I know many of you can relate. These moments are when we finally have the mental space to very intently reflect on the 12 months behind us, and envision how we would like the next 12 months to go.

Broadly speaking, I continue to focus on advising wine & spirits brands on their marketing and communications activities, as well as their trade marketing efforts. With some clients, I continue to work as an independent consultant, putting together plans or implementing specific initiatives. Other times, projects start with an exploration phase (which I call a “starter project”), or they might benefit from an additional consultant with a specific expertise. In those cases I have a few go-to collaborators to make the project the best it can be.

Interested in more specific examples of what this might look like? See here for a list of recently completed projects in 2022.

On the personal side, 2022 brought many weekends on the soccer fields with my 2 daughters, who have grown to love the sport. My husband and I both grew up playing soccer, and all 4 of us watched more world cup games than I should admit!

If we are not connected yet, I occasionally post updates on Instagram @ClarityandCo750 or LinkedIn.

In 2023 I look forward to more work with wonderful clients, new discoveries, and collaborations near and far. I hope we cross paths in person one day soon.

Wishing you a strong start to the new year!

Best regards,

Theresa Wray

About Clarity & Co

Clarity & Co’s mission is to offer marketing consulting, trade relations, and project management services to the premium wine industry, and to do so with clarity and collaboration, or Clarity & Co. For more information, please visit www.clarityandco.com.